How We Choose Our JV Partners (And Why We’ve Said No)

The values behind every “yes” - and the discipline to say “no” when it matters.

When people talk about joint ventures, the focus is usually on numbers: how much funding someone brings to the table, the projected ROI, the deal structure.

But at PropInvest, we’ve learned the hard way that the person behind the capital matters just as much as the capital itself.

We’ve said yes to some fantastic JV partners over the years — and we’ve also said no, even when the numbers looked good.

Here’s why.

And what we’ve learned about the kind of partner who helps build a business that lasts.

1. It’s a Partnership, Not a Paycheque

Let’s be clear: JV partners aren’t clients. They’re not just signing off and stepping back. They’re in business with you — and that means alignment matters deeply.

We look for partners who:

• Respect the process (even when it’s slower than they want)

• Understand that development isn’t risk-free

• Value communication and transparency

• Want a fair deal, not just the best deal

The best partnerships feel like a shared mission — not a tug-of-war over control or expectations.

2. We Choose Trust Over Tension

We’ve had opportunities to take on funding from individuals who had the capital, the appetite, and the enthusiasm - but the communication style didn’t feel aligned.

Maybe they wanted a level of involvement that would disrupt the build. Maybe they didn’t understand property at all and weren’t open to learning. Maybe they were chasing fast returns, regardless of the strategy.

In every case where we ignored our gut, we ended up spending more time managing the relationship than the actual project.

And that costs everyone.

That’s why we now set boundaries early:

• We share our exact process and how we manage projects

• We walk through what “hands-off” really means (not silent, but structured)

• We invite questions — but we explain where our role begins and ends

When people respect that model, it works beautifully. When they don’t, we walk away - no matter how attractive the capital looks.

3. We Assess for Long-Term Fit, Not One-Time Gain

Some investors are in it for a single project. Others are looking for a long-term strategic partner.

We’re building a business designed to last — and that means we prefer:

• Partners who see the value of compounding relationships

• Investors who want transparency over speed

• Individuals who want to build wealth sustainably, not chase a quick flip

That’s why more than 70% of our capital now comes from repeat partners.

The real ROI? It’s not just in the return. It’s in the relationship that funds deal after deal — with less admin, more trust, and better communication.

4. Saying No Has Built Our Reputation

It might sound counterintuitive, but every time we’ve said no to a misaligned partner, it’s strengthened our business.

It means:

• Our current investors know we don’t dilute our values

• Our team can focus on delivery, not conflict management

• Our systems stay consistent, not custom-built around personalities

One of the biggest shifts in our business came when we stopped trying to be everything to everyone — and focused on working with people who actually fit the way we work.

5. What Makes a Great JV Partner (In Our Experience)

So what do we actually look for?

Here’s what our best partnerships have in common:

• Clarity – They’re clear about their goals, timelines, and expectations

• Mutual respect – They see us as equal partners, not just service providers

• Flexibility – They understand that things shift and trust us to manage the process

• Integrity – They honour the terms, show up when needed, and follow through

• Patience – They understand that property is a long game and aren’t in it for a quick hit

Final Thoughts

We often get asked, “How do you find investors?” But the better question is: “How do you choose the right ones?”

Because every JV partner becomes part of your reputation. They either build the business with you — or take energy away from it.

At PropInvest, we don’t chase capital. We choose alignment, communication, and shared values.

And that’s why our deals — and our investor relationships — keep getting stronger.

💬 Thinking about partnering with us?

We’re always open to speaking with aligned investors who want to build something real.If you value transparency, long-term strategy, and doing things properly — we’d love to hear from you.

👉 Get in touch here or drop us a message to explore how we could work together.